10 Tips for fashion brands using Instagram
It is quite obvious that Instagram has become a major platform for all lovers of visual, playing with filters and sharing creative images with friends. There are over forty million photographs a day being shared socially and brands have caught [...]
DO BRANDS REALLY NEED TO PAY FOR A SOCIAL FOLLOWING #Social Media
I read an article last week that discussed the positive results of paid Marketing over PR and how brands can grow their following much faster and effectively. You can view the article I am referring to here. As I have [...]
7 methods to increase Social Media mentions exponentially
These days, one question that companies may ask their PR branding managers or any other PR agencies, is how they may increase the number of social media mentions for their brand. Social media mention refers to how often your brand [...]
How to deal with critical feedback with reference to PR Daily.com
After reading an article on Ragan’s PR Daily last week it got me thinking about the field I am working in and how I overcome disappointment and the feeling of rejection. PR involves a lot of time and energy [...]
FINDING A ‘CHUNK‘ IN THE PR ARMOUR
Following the recent PR crisis that was the Tesco horsemeat scandal, it appears as if Nestle are now the next big firm having to sail the murky waters of crisis PR. Nestle has taken the steps of recalling certain versions [...]
The Trinity Leeds Shopping Centre Launches
I was invited to the Press centre at the new one million square foot shopping centre, Trinity Leeds yesterday. To say I’m not a great fan of shopping centres, I was pleasantly surprised as the place felt very open and [...]
Harvey Nichols Introduce a ‘New Breed’
Harvey Nic’s have done it again with a new campaign that injects humour and fun into the fashion world. Their SS13 campaign ingeniously entitled “The New breed” shows off the latest in luxury totes filled with medium sized hounds – [...]
The Press Lounge at London Fashion Week A/W 2013
I attended London Fashion Week last week which was full of fabulous glamour, eye catching garments and of course the most stunning designer shows in Fashion. As I managed to bag myself a ticket for the exhibition, I was able [...]