Archive for the ‘PR Tricks’ Category

Kate Middleton Shoes; Is your content optimised?

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Kate Middleton is the most talked about female in the press and has become a huge, classic style icon. Many young females are aspiring to look like the Duchess of Cambridge and are searching for key items that have been showcased in newspapers and magazines. If you are an online retailer looking to optimise your [...]

The proof is in the pudding- Check your blog posts before publishing

I have been reading the comments from a recent post on www.quora.com, titled ‘Is it acceptable to have typos in your blog posts? Some of the responses to this are as follows, I don’t think its “acceptable”, but it is inevitable.I’m a pretty prolific writer, and quite a grammar nazi, and I make little typos [...]

The Dragon Dictation- a useful iPhone App for a PR Professional

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Dragon Dictation is an easy-to-use voice recognition application powered by Dragon® This nifty little application allows you to easily speak into it and instantly see your text or email messages. It is much faster than typing out a long winded message or e mail. You can train it to recognise your voice so that it [...]

11 Factors to Consider when Placing Content on Websites/Blogs

Everyone in the PR world are learning that optimising press releases and blog posts for search engine purposes is becoming a big part of their online strategy. We are told to make sure we include a link within the copy whenever it is published but what makes these links strong and worthy? When looking at [...]

10 Ways to Get your Content Published

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Approach the relevant person in a polite manner and ensure that your email is written using the correct tone of voice. Appearing too formal and robust can be off putting to most people. Address the recipient by their first name,It may be worth digging around to get this information and personalising the email.If you think [...]

Writing Articles and Struggling for Ideas?

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OK, so you may of mastered content writing and have a natural flair for attracting people to your articles, but when it comes to covering various topics we all struggle to find the correct information. It is very unlikely that anyone has a library right at their feet and with the pressure of tight deadlines [...]

10 Ways to Make Your Press Release ‘First Class’

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  1 .A press release will either live on or die very quickly depending on the strength of your title. Your headline lures a viewer into reading your story along with telling  publishers and readers what your release is about. Think about what you are trying to say but also those vital keywords that are [...]

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